If You Work in Florida's Attractions Industry...
this Conference is for You!


Coming May 31 – June 3, 2026, to the heart of dynamic Tampa, Florida, the Florida Attraction’s Annual Conference will bring together hundreds of attraction professionals, industry leaders, and partners for three energizing days of learning, collaboration, and inspiration.


With a strong emphasis on educational content, the conference will feature dynamic keynote sessions, peer-led workshops, and focused discussions designed to elevate leadership, guest experience, operations, marketing, and innovation. From data-driven insights to hands-on best practices, attendees will leave empowered with actionable strategies to drive growth and excellence within their organizations.


Our conference theme, “Keep on Truckin’ – The Road to Resilience,” stands as a testament to our industry’s enduring spirit—continually adapting, innovating, and succeeding amid the dynamic shifts in Florida’s tourism trends.

Education

This Conference features 30+ hours of education content including Keynote Speakers, Breakout Sessions, Topical Roundtables and more!

Evening Events

With events and tours at some of Tampa's biggest attractions, you will have the opportunity to connect with other attendees and learn!

The Hotel

The Conference is headed to Tampa for the first time in FAA's 75+ year history! Enjoy amenities  at the beautiful Tampa Marriott Water Street.

Who Should Attend?


We welcome employees and representatives and industry leaders from Florida’s finest family attractions, as well as industry suppliers from across the country that are eager to do business with Florida-based attractions. Professionals in sales, marketing, public relations, social media, operations, guest experience, safety, legal, communications, human resources, and retail will benefit from the vast array of educational content at the conference. 


Attractions including theme parks and water parks, historic and cultural sites, botanical gardens, museums and galleries, zoos and aquariums, outdoor and adventure destinations, family entertainment centers, dinner attractions, sightseeing tours and cruises, sports venues and other types of family-friendly attractions should attend this conference.

98.5% of past Annual Conference attendees indicated they were “likely” or “very likely” to attend this year’s conference...

“The quality of the speakers and presentations were amazing. Vendors were great and got some excellent leads for future business. It's hard to improve this year. Excellent job all-around! ”

“Lots of great breakout sessions, and speakers. It was a very energetic and fun conference while learning. Some conferences can be very boring and this one is not, so thank you."

“Every session had great quality information.”

“One of our strongest conferences. Wonderful content and well attended. First timers were mingling nicely."

“Loved it so much - Beneficial information and loved meeting everyone!”